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Growth Leader: Strategies to Drive the Top and Bottom Lines
Growth Leader: Strategies to Drive the Top and Bottom Lines
Autor
Edinger Scott K.
Tarne 3-6 nädalat
Klubihind:
35,95 €
Hind:
35,95 €
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2024 International Book Awards Finalist in Business Management & Leadership
WALL STREET JOURNAL BESTSELLER
USA Today Bestseller
Amazon Best Seller in Strategy & Competition, Business Planning & Forecasting, and Management Science
Growth is a leadership issue, not a sales issue.
However you define business growth--total revenue, net income, margin expansion, number of products and services, or customer loyalty--sustained and strategic growth requires an organization to do more than sell by simply communicating the value of its products or services. It must create value in the way it sells by delivering a compelling experience that adds value beyond the product itself. As a leader, it´s your job to build and guide that experience.
The Growth Leader reveals how top executives create profitаble growth through the intersection of strategy, leadership, and sales. With a clear strategy, inspiring leadership, and aligned sales, powerful leaders understand that true competitive advantage doesn´t come from innovation alone but belongs to companies that use their sales organization to add and create value. In this leadership guide, you´ll learn how to ensure growth strategy is aligned at every level of the company, from boardroom initiatives to daily customer interaction.
Best-selling leadership author and business growth consultant Scott K. Edinger helps CEOs and leaders intentionally and strategically engage with the customer experience to differentiate, innovate, cultivate loyalty, and grow. With this growth strategy mindset, your teams will know what they´re supposed to be doing, have the skills to accomplish their work at a high level, and be properly supported by systems, process, and environment. But they can only do all this if you lead them. Are you ready to be a Growth Leader?
WALL STREET JOURNAL BESTSELLER
USA Today Bestseller
Amazon Best Seller in Strategy & Competition, Business Planning & Forecasting, and Management Science
Growth is a leadership issue, not a sales issue.
However you define business growth--total revenue, net income, margin expansion, number of products and services, or customer loyalty--sustained and strategic growth requires an organization to do more than sell by simply communicating the value of its products or services. It must create value in the way it sells by delivering a compelling experience that adds value beyond the product itself. As a leader, it´s your job to build and guide that experience.
The Growth Leader reveals how top executives create profitаble growth through the intersection of strategy, leadership, and sales. With a clear strategy, inspiring leadership, and aligned sales, powerful leaders understand that true competitive advantage doesn´t come from innovation alone but belongs to companies that use their sales organization to add and create value. In this leadership guide, you´ll learn how to ensure growth strategy is aligned at every level of the company, from boardroom initiatives to daily customer interaction.
Best-selling leadership author and business growth consultant Scott K. Edinger helps CEOs and leaders intentionally and strategically engage with the customer experience to differentiate, innovate, cultivate loyalty, and grow. With this growth strategy mindset, your teams will know what they´re supposed to be doing, have the skills to accomplish their work at a high level, and be properly supported by systems, process, and environment. But they can only do all this if you lead them. Are you ready to be a Growth Leader?
Tarne 3-6 nädalat
Klubihind:
35,95 €
Hind:
35,95 €
-0%
Saadavus kauplustes
Jaga
Raamatu formaat
Kõvakaaneline
Autor
Edinger Scott K.
Keel
Inglise
Kirjastus
Greenleaf Book Group
Lisamise aeg
22.11.2024
Ilmumisaasta
2024
Leheküljed
200
Mõõdud
234x161x16 mm
Tootekood
9781639080472
Ribakood
9781639080472
ISBN
9781639080472